Bill Kopp - web design, copywriting, marketing and PR services

Marketing and Public Relations

Now Available: Marketing and PR Services for Musicians! Click to learn more.

With tighter budgets, many companies are trimming their full-time marketing staff. But their need for quality marketing collateral remains. Many firms are outsourcing the development of their marketing/PR collateral to freelance experts like Bill Kopp.

After earning a BBA in Marketing (Advertising and Journalism) way back in 1986, Bill Kopp hit the business world - just as graphic design and computers were getting acquainted. For the next ten years, he lent his growing expertise to a variety of firms, usually in the capacity of Marketing Director. Most of these companies had a limited budget, so Bill became (out of both necessity and aptitude) a one-man marketing/PR/advertising/creative department.

Bill Kopp's experience is wide-ranging. He has written scores of profitable, cost-effective sales letters. Bill took the raw data from rooms full of engineers and wrote manuals, proposals and government specs. He has applied his copywriting and design skills to the development of over 1500 trade ads. He's done it all: researched products, written copy, photographed products and equipment, designed catalogs, managed printing jobs and coordinated distribution of the finished pieces. And of course Bill Kopp designed and authored hundreds of web sites, produced videos and CD presentations. He can (and in many cases does) serve all the functions of an "in-house" agency. At a fraction of the cost and exposure.

Bill Kopp can assist with or handle all of your marketing/PR functions, including:

Brochures
Catalogs
Parts/price lists
Advertisements
News releases
Ghost-written articles
Copy writing and editing
Web development / update / maintenance
Multimedia

Two more points well worth making: One, Bill is adept in communicating technical, esoteric messages in an easily-understood manner. And two, Bill Kopp only accepts as much work as he can handle; work is very rarely subcontracted. Please contact Bill Kopp today and discuss your needs.

Bill Kopp provides an array of creative services for professional, creative, businesses and corporations including web site design and maintenance; search engine optimization; marketing via new media; print-based marketing design and other marketing/public relations functions. He also provides expert marketing/PR services for musicians. Learn more or contact Bill Kopp to find out how you can avail yourself of his experience and expertise.